So what would a Derridean reading of Greggs or TalkTV look like?

🔍 Greggs as différance

Greggs doesn’t mean “food,” because food is a floating signifier that refers endlessly to other signifiers (nutrition, comfort, class, lunchtime shame). The sausage roll is both presence and absence: warm, flaky sustenance and the echo of a thousand post-industrial lunches eaten in silence.

You desire the sausage roll, but also the idea of it — the greasy promise of stability in a collapsing semiotic structure.

🔍 TalkTV as phallogocentric spectacle

Language on TalkTV is presented as pure, fixed meaning: “Woke is bad.” “Britain First.” “Cancel culture.”
A Derridean lens would say:
LOL. No. These words deconstruct themselves.
"Woke" only has meaning because it is not asleep, not complacent, not British, not whatever Piers Morgan thinks it is.
So it’s haunted by all the meanings it’s not, which means it's… unstable.

TalkTV thinks it’s defending “truth,” but is actually a haunted house of contradictory signs yelling over each other in a cheap studio.